Wednesday, July 23, 2008 |
8:00 am-1:00 |
8th Annual NBJ Cup Golf Tournament
Location: Monarch Beach Golf Links
Shotgun start at 8:00 am sharp (registration required)
Golf Sponsored by

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2:30-4:15 pm: |
Opening Session: The NBJ State of the Industry
Location: Pacific Ballroom
The Summit begins with top thought leaders presenting primary data and discussing how executives in the nutrition industry can navigate the troubled waters of recession fears and political uncertainty. Economic, regulatory, operational and strategic issues impacting the nutrition industry will be presented to set the stage for the Summit's proceedings. Session will conclude with opportunities for questions and answers.
Summit Chair: Tom Aarts, Co-Founder – Nutrition Business Journal
Patrick Rea, Publisher and Editorial Director - Nutrition Business Journal
David Thibodeau, Managing Director – Canaccord Adams
Loren Israelsen, Executive Director – United Natural Products Alliance
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4:30-6:00 pm: |
Opening Keynote Address: Dr. Taylor Hartman presents The People Code for CEO's
Location: Pacific Ballroom
Are you a Red? Blue? White? Yellow? Dr. Taylor Hartman will present the color code, a unique approach to understanding personalities, motivations and more. Each conference attendee will participate in a special Color Code exercise prior to the Summit, and receive the results on day one. This powerful tool will facilitate networking between Summit attendees and provide participants with a new way to understand professionally and personally how people lead and relate to each other. Dr. Hartman’s unique approach has empowered many CEO’s to hire and lead high performing teams, especially in times of turbulence. Session will conclude with opportunities for questions and answers.
Taylor Hartman, PhD, Author, The Color Code: A New Way to See Yourself, Your Relationships and Your Life.
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6:15-7:15 pm: |
Welcome Reception
Location: Pacific Terrace |
7:15-10:00 pm: |
Welcome Dinner, Presentation of Regatta Boat Captains & Dinner Speaker
Location: Grand Lawn
Dinner Sponsored by Wine Sponsored by

Enjoy Five Star dining underneath the stars with fellow executives in attendance. The regatta boat captains will prepare us for the next day’s race and recruit their crew members. Dinner speaker Andrew Paterson will share his sought after "inside the beltway" perspective on the Presidential race and its implications for our industry.
Session Chair: Grant Ferrier – Co-Founder and Editor Emeritus – Nutrition Business Journal
Andrew Paterson – Director of Economics and Finance Consulting, Econergy
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Thursday, July 24, 2008
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7:00-8:00 am: |
Continental Breakfast
Location: Pacific Ballroom 3
Breakfast Sponsored by  |
8:00-8:15 am: |
Morning Recap
Location: Pacific Ballroom
Summit Chair: Tom Aarts, Co-Founder – Nutrition Business Journal
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| 8:15-9:15 am: |
Adam Werbach: Sustainability and Strategy for Nutrition Industry Companies
Location: Pacific Ballroom
How can the nutrition industry bring sustainability into the forefront of its operations? Knowing how to set and manage a strategy for sustainability is of key importance for leaders in our sector. Learn the best practices for integrating sustainability into your business including acceptable timetables, key consumer triggers, and what to avoid. Mr. Werbach has worked with many large and small businesses to address the issue of sustainability including Wal-Mart, General Mills, Proctor and Gamble, and Cisco Systems.
Adam Werbach, Global CEO – Saatchi & Saatchi S
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9:15-10:30 am: |
Green Success– How Companies and CEO's are Profiting from Green Strategies
Location: Pacific Ballroom
We'll explore the practices that have succeeded in providing positive environmental change such as waste reduction, development of alternative energies and consumer education while increasing profit. Session will conclude with opportunities for questions and answers.
Session Chair: Paul Hannam, President -Bright Green Talent
Ryan Black, Chief Executive Officer- Sambazon
Ellen Feeney, Vice President of Responsible Livelihood – White Wave
Adam Werbach, Global CEO – Saatchi & Saatchi S
Gary Wygnant, VP Coca-Cola Recycling LLC |
10:30-11:00 am: |
Networking & Refreshment Break
Location: Pacific Terrace
Break Sponsored by
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11:00-12:15 pm: |
Healthcare Panel: Feedback and Suggestions for the Nutrition Industry
Location: Pacific Ballroom
Why doesn't the supplement and nutrition industry have a more formal role in U.S. healthcare? Flaws in strategy, short comings in strategic implementation and a void of business relationships will be analyzed. The discussion will center on how the nutrition industry can earn a seat at the U.S. healthcare table. Session will conclude with opportunities for questions and answers.
Robert Bonakdar MD, Director of Pain Management - Scripps Center for Integrative Medicine
Jane Drinkwalter, Vice President Sales – Vitamer Laboratories
Dr. Mary Hardy, Medical Director, Simms/Mann Integrative Oncology Program
Steve Mister, Esq., President & CEO – Council for Responsible Nutrition
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12:15-1:30 pm: |
Sales Channel Luncheon Breakouts Discussions
Location: Pacific Ballroom 12, Pacific Ballroom 3, Aegean, Adriatic
Lunch Sponsored by

Take your pick. Lunch will feature a variety of options for Summit attendees to expand their understanding of different sales channels. Hear long standing experts share their knowledge and provide the know how to venture into new channels for distribution and sales.
• Natural Retail - Skye Lininger, President and CEO – Healthnotes, Inc. and Tom Tollworthy – CEO – Vitamin Shoppe
• Direct to Consumer & Internet - Gary Davis, CFO and VP – Bodybuilding.com
• Mass Market - Elliott Balbert, CEO & President, Balbert & Associates
• MLM/Network Marketing – Randi Neiner PhD, Director of Market Research – Shaklee |
2:00 pm: |
Buses departs St. Regis Lobby for 11th Annual NBJ Summit Regatta |
2:30-5:00 pm |
The NBJ Summit Regatta
Location: Dana Point Harbor
Regatta Host 
Boat Sponsors
 
 
Take to the seas! Captains and crews set sail for The 11th Annual NBJ Summit Regatta. Boats launch from the Dana Point harbor for a 3-hour competitive sail up the scenic California coast.
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6:30-7:30 pm |
Cocktail Reception
Location: Pacific Lawn
sponsored by
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7:30-10:00 pm |
NBJ Awards Dinner
Location: Pacific Lawn
sponsored by

Join your conference attendees, sponsors, speakers and hosts underneath the stars for the NBJ Business Achievement Awards and Regatta winner's presentation.
Tom Aarts, Co-Founder and Executive Editor – Nutrition Business Journal
Patrick Rea, Publisher and Editorial Director- Nutrition Business Journal |
10:00 pm |
PQAA in the Monarch Suite (Port tasting party)
sponsored by
 
Cap off a full day of networking with port tasting in the Monarch Suite overlooking the moonlit St. Regis property with views of the ocean. |
Friday, July 25, 2008
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7:00-8:00 am: |
Continental Breakfast
Location: Pacific Ballroom 3
Breakfast Sponsored by
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8:00-8:45 am: |
Morning Recap
Location: Pacific Ballroom
Tom Aarts, Co-Founder – Nutrition Business Journal |
8:45-10:00 am: |
Innovation in Maturing Markets through New Business & Distribution Models
Disruptive technologies and innovative new business models will be presented and discussed. The NBJ Business Achievement Award Winners will talk about how they’re doing it differently and driving sales growth in maturing markets. Session will conclude with opportunity for Question & Answers.
Session Chair: James S. Tonkin - Principal - TonkinConsulting
Maigread Eichten – CEO - FRS Nutrition
Dr. Randall Alberte, Chief Science Officer – HerbalScience group LLC
JD Weir, President & CEO, Primus Pharmaceuticals |
10:00-10:30 am |
Networking and Refreshment Break
Location: Pacific Promenade
Break Sponsored by
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10:30-11:45 am: |
Closing Keynote Address by Walter Robb: Perspectives on the Future of Our Industry
Location: Pacific Ballroom
Hear Walter Robb provide his unique and insightful comments on the future of our industry from his leadership position in this $80 billion nutrition and natural products marketplace. Mr. Robb will comment on the supplement and functional foods segment and its future directions within Whole Foods Market, retail and the industry in general. Session will conclude with opportunities for questions and answers.
Walter Robb, Co-President & COO, Whole Foods Market |
11:45 am-12:00 |
Closing Remarks
Location: Pacific Ballroom |