10:50 AM - 11:15 AM
July 19, 2017
Palos Verdes Ballroom 4&5
Millennial Moms: How to Make Their Lives Better and Your Business Brighter
Getting inside the mind of the millennial mom is on the must-do list for every nutrition company. Mothers have long been the decision makers for their family on matters of nutrition, but this new generation brings a different kind of curiosity, one that’s tech-enabled and community connected. Managing director at The Mom Complex, Lauren Fitzgerald will bring the insights and business intelligence to show brands the information these young moms are looking for and how they are finding it.