10:05 AM - 10:15 AM
July 20, 2017
Palos Verdes Ballroom 4&5
Personalized Nutrition: Biotechnology and Consumer-Focused Product Platforms
Guidelines released this year recommending parents feed peanuts to their infants inspired countless headlines and Facebook debates, but the science of preventing allergies is set to transform a wide range of parenting habits. Ashley Dombkowski’s BEFORE Brands Inc. aims to lead that transformation with a science-backed plan for parents to prevent allergies before they even develop. Using carefully tailored strategies based on genetic analysis and the latest research on allergen exposure, Before Brands will create products for parents ready to raise a generation of children who will never have to worry about bringing a PB&J to the school picnic.