10:50 AM - 11:10 AM
July 19, 2017
Palos Verdes Ballroom 4&5
Harness the Power of Influencer Marketing to Build Brand Recognition & Raving Fans
As a television veteran & 4x New York Times bestselling author, JJ Virgin used the power of traditional media for years to help build her personal brand business. Over the past several years, Virgin has seen a significant shift from traditional media to social media where influencers are the new celebrities. Learn how to work with these influencers to create brand recognition and target your marketing for better reach and ROI.